Content creators

GhanaWeb Reporter launched to democratize journalism and empower content creators

GhanaWeb Reporter, Ghana’s first digital media sharing platform, was launched to democratize journalism and empower content creators.

Integrated into the GhanaWeb app, the award-winning platform running on both iOS and Android operating systems aims to empower Ghanaians to amplify their voice on issues that matter to them and content creators to earn a share of advertising revenue.

Envisioned in 2019, the GhanaWeb Reporter has gone through several phases of development and in December 2021 it was presented to the public at the Ghana Bloggers Summit where 10 bloggers and citizen journalists were selected for usability testing to assess its effectiveness. .

The GhanaWeb Reporter has two main accounts which are the Basic Reporter and the Professional Reporter. The Basic Reporter is the default account that allows users to access basic features for free, including discounts and GhanaWeb services such as GhanaWeb Self-Service Advertising, GhanaWeb Memorial and GhanaWeb Business Pages.

Basic Reporter account users can share videos, audio, files, images and text of news, entertainment and opinion content as well as their social media posts on the app to their convenience. Posts are filtered for content violation and if approved, they are simultaneously published on the user’s page and on the GhanaWeb Wall which contains a mix of content including GhanaWeb Reporter posts, opinions and discussions, blog posts, photos of registered members and promotional content.
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Every user of GhanaWeb Reporter has a dedicated page with a custom URL and they have the option to engage subscribers through the app’s private messaging feature.

Meanwhile, the Professional Reporter account is subscription-based and offers premium GhanaWeb Reporter features including monetized niche blogging and a content performance dashboard to track ad revenue revenue generated from their blogs. They also earn a revenue share from GhanaWeb’s self-service advertising displayed on their blogs to promote local advertising.

Professional reporters are classified into four categories: blog reporters, VIP reporters and advocacy reporters. Blog Reporters are bloggers and citizen journalists who retain 50% of local advertising revenue; VIP Reporters are made up of celebrities and influencers who also retain 50% of local ad revenue; and Advocacy Reporters are charities, non-governmental organizations, and agencies licensed to retain all local advertising revenue generated from their monetized blogs. They also have access to direct posting of content on their niche blogs and GhanaWeb Wall without filtering.

“Ten bloggers and citizen journalists selected after the GhanaWeb Reporter competition in December 2021 were the first to own professional reporter accounts which earned them monetized niche blogs. GhanaWeb has decided to offer a subscription fee waiver to all Professional Reporter Account users until further notice,” said AfricaWeb Editor-in-Chief, Ismail Akwei.

“Any GhanaWeb Reporter user who wishes to upgrade to Professional Reporter account must have a complete and completed profile, must have posted multiple and diverse posts and increased engagement on their pages. If they meet this requirement, they can request an upgrade level,” he added.

GhanaWeb Reporter was the only project from Ghana among 21 projects from 13 countries in the Middle East, Turkey and Africa region to receive $1.93 million in funding from Google in 2020 under the first challenge of the Google News Initiative (GNI) to help journalism thrive in the digital age and to see news innovators step forward with new ideas.

To be GhanaWeb Reporter, download GhanaWeb app for free from Google Play Store and App Store. Follow the registration process and post your first message.

The Reporter will be introduced to other AfricaWeb platforms in Cameroon, Nigeria and Tanzania over the next year.

About Ghana Web Reporter

GhanaWeb Reporter is Ghana’s first digital media sharing platform created to democratize journalism and empower content creators. Developed to give the Ghanaian public direct access to a wide range of local content produced by citizen journalists and content creators, the GhanaWeb Reporter also enables niche journalists and content creators to avoid site ownership costs. Web, Search Engine Optimization and Web Hosting as granted. access to monetized niche blogs that earn them a share of advertising revenue and self-service advertising created to promote local advertising.

Integrated with the GhanaWeb app, the award-winning platform that runs on both iOS and Android operating systems allows users to share news videos, audio, files, images and text , entertainment and opinion as well as their social media posts to the app. at their convenience. Posts are filtered and published on the user’s page and on the GhanaWeb Wall for wider reach.

GhanaWeb Reporter was the only project from Ghana among 21 projects from 13 countries in the Middle East, Turkey and Africa region to receive $1.93 million in funding from Google in 2020 under the first challenge of the Google News Initiative (GNI) to help journalism thrive in the digital age and to see news innovators step forward with new ideas.