Content creators

The 10 Best Free Productivity Tools for Content Creators in 2022

The pandemic has driven a lot of people to go digital especially in Africa and now we have content creators everywhere. A content creator is responsible for the ideation and creation of content that connects a brand or entity with its potential audience. Let’s see the top 10 free productivity tools for content creators these days.

You will find that most social media and management tools are freemium and not free. This is where they have a free plan that you can use indefinitely.

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What is a content creator?

A content creator is someone who creates entertaining or educational material to be expressed through any means or channel.

Bloggers, online publishers, newsletter writers, podcasters, YouTubers, course creators, video game streamers and social media influencers all fall into the “content creator” bucket.

What are Productivity Tools?

Productivity tools are the applications and services or software that enhance the current functioning of an individual or machine for better results in less time. Productivity management tools are a better name for those software programs that aim to remove or reduce ambiguity in your work process and help you achieve your goals faster.

1. Link tree

Linktree is a tool that allows you to share multiple links on social networks, but it has risen to prominence on Instagram. This is because Instagram doesn’t allow you to share web links anywhere other than in stories and in the “bio” section of your profile page, which has a strict character limit.

Link tree allows you to create a personalized and customizable page that houses all the important links you want to share with your audience. Connect with me here.

2. Product Hunt

Product Hunt features the best new products every day. It’s a place where product enthusiasts can share and learn about the latest mobile apps, websites, hardware projects, and tech creations.

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Community members can submit, browse, vote, and comment on daily product submissions. They also have the opportunity to interact directly with product creators, investors and journalists, as well as an active community of people who are passionate about the products.


Calendly is a software-as-a-service (Saas) platform that allows users to schedule meetings and events at a mutually agreeable time without the need for email exchanges.

Individuals or businesses can use the platform to schedule team meetings, video conferences, and more. for customer support, recruitment processes and sales.

4. Buffer

Buffer is one of the top contenders in the social media management space.

  • Number of users: 1
  • Number of profiles: 3
  • Supported Platforms: Instagram, Facebook, Twitter, LinkedIn, Pinterest
  • Planning: Available for up to 10 messages per channel
9 Ways To Decide If A Freelance Career Is Right For You |  FlexJobs

Buffer is a versatile social media marketing software tool. Buffer’s main feature is the ability to compose and schedule posts to share on multiple social networks, including Facebook, Instagram, Twitter, LinkedIn, and Pinterest.

5. Soft

It’s the perfect team collaboration software that unifies your entire team’s communications. It integrates with the apps you use every day, such as Google Drive, Dropbox, and Box, to name a few.

Main features:

  • Team chat and communication
  • Set up reminders
  • Highlight words to notify when they appear in a conversation

Soft is a new way to communicate with your team. It’s faster, better organized and more secure than email.


6. Canvas

Cloth is your free photo editor and video editor in one graphic design app! Create stunning social media posts, videos, cards, flyers, photo collages and more.

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Canva: design, photo and video - Apps on Google Play

It’s designed for individuals and teams who want to design absolutely anything, from logos and social media content to documents, prints, and more. Tons of free templates, photos, and fonts to bring your vision to life. I use Canva freemium almost daily for annotating, designing, and creating basic graphics.


OpenShot Video Editor is a free and open source video editor for Windows, macOS, Linux and Chrome OS.

OpenShot is an award-winning free and open-source video editor for Linux, Mac, and Windows. You can create videos with exciting video effects, titles and audio tracks. It’s one of my go-to tools for video editing.

8. Offset

It’s a desktop app to streamline your accounts, apps, and workflows. Tired of switching between accounts and logging in and out? Shift is a logical and beautiful solution to manage everything better. Switch between multiple Gmail, Outlook and Office 365 accounts hassle-free. Connect all your email accounts + your favorite apps and web tools to Shift. Then customize your workstation to be perfect.

clickup - Blog - Shift

Main characteristics :

  • Cross-platform support (macOS, Windows, Linux)
  • Manage all your apps and accounts in one place
  • Custom Desktop Notifications
  • Unified search across all your Google accounts to find exactly what you need
  • Targeted Browsing Web Tabs

9. Concept

Notion is a unique space where you can think, write and plan. Capture thoughts, manage projects, or even run an entire business – and do it exactly the way you want.

Notion is free to use indefinitely. The personal plan is completely free for individual use. The team plan offers a free trial with a 1,000 block limit, more than enough to try out Notion with your team before upgrading.

10. Fig

Figma is a powerful design tool that helps you create everything: websites, apps, logos, and more. By learning how to use Figma, you will take your first steps in user interface design and user experience design.

Getting Started with the Figma WordPress Design Library – WordPress News

Figma is free, an online UI tool for creating, collaborating, prototyping, and delivering. It is a browser UI and UX design app, with great design, prototyping, and code options. It has all the features UX/UI designers need and more.


Productivity tools consult programs and applications that facilitate daily office life. There are many online tools that you can take advantage of as a content creator and while some are free, some are freemium and some are trialware.

I’ve used almost 90% of these tools here and they’ve really boosted my productivity as I fall into almost every compartment of content creation.